Later
Social media scheduling and analytics platform with influencer marketing services.
- Pricing
- Free trial · see prices
- Platforms
- Web
- Categories
- Marketing & SEO
About Later
Later is a social media management platform for planning, scheduling and analysing posts on Instagram, Facebook, TikTok, Threads, YouTube, Pinterest, LinkedIn and Snapchat. Plans are built around social sets, each containing one profile per supported network. Features include a visual content calendar, Instagram Reels scheduling, link-in-bio pages, AI content tools that use monthly credits, platform analytics, UGC collection, custom roles and approvals, and on the Scale plan brand health and mention tracking. Later also sells influencer marketing software and managed influencer campaigns for larger brands.
Good for
Creators, small brands and agencies focused on visual platforms such as Instagram, TikTok and Pinterest who want calendar-based planning and link-in-bio tools.
Watch out for
No lasting free plan was listed, only a 14-day trial. Starter is limited to one user and one social set, and extra social sets, users and AI credits are paid add-ons.
Pricing notes
As of October 2026 the pricing page lists, billed yearly (25% off), Starter at $18.75/month, Growth at $37.50/month and Scale at $82.50/month, all in USD. Extra social sets cost $11.25/month and extra users $3.75/month on annual plans. Monthly-billed prices were not shown in the page text.
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